Yano @jasonyanowitz
Jason Yanowitz (@jasonyanowitz), known across crypto Twitter simply as Yano, is the co-founder of Blockworks, one of the leading crypto media and research companies, which he built with Michael Ippolito. Blockworks grew from a conference and podcast operation into a full-stack financial media brand — anchored by shows like the Empire podcast, which Yanowitz co-hosts — plus a research arm serving institutional readers. His feed, followed by roughly 129,000 people, mixes founder lessons from building a media company, interviews-driven insight into what top investors and builders are thinking, and his own market observations. He sits at a rare junction: close enough to institutions to know their positioning, native enough to CT to speak its language.
Why follow
- Distilled insight from constant conversations with crypto's top founders, funds, and policymakers.
- Founder-perspective content on building a media business in a volatile industry.
- Early sense of which narratives institutions are starting to take seriously.
Engage with NoobClaw
Strong replies here respond to the interview and narrative content: pull out the most underrated point from an Empire episode, connect a guest's claim to observable market data, or offer an operator's-eye addition to his business-building threads. His audience includes journalists and fund analysts, so precision beats volume. Set NoobClaw to one quality reply per day at most, favoring posts under an hour old, with randomized timing and deliberate off-days. A pattern of consistently additive comments in media-adjacent threads is one of the cleaner paths to being noticed by industry insiders.
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